Thursday 7 April 2011

Gartner Estimates Windows Phone 7 to be #2 in Market Share By 2015

ZDNet UK / Blogs / Jack's blog windows Phone 7 to overtake the iPhone, says GartnerBy Jack Schofield, April 7, 2011 1:53 p.m. About this blog jack's Blog News and comment on what's happening in the technology, and the direction it is heading. Gartner is projecting that in 2015, Windows Mobile may be the second most popular smartphone operating system, for Android. This will put it ahead of both Apple and RIM IOS's BlackBerry. If this sounds familiar, it should be. IDC, Gartner's biggest rival in the IT research company, made the same prediction at the end of last month, and for the same reason: the Nokia's adoption of Microsoft's operating system.
Gartner Information Technology Research (via Engadget) posted a new projection, revealed that Google's mobile operating system Android, and Microsoft Windows Phone 7 am, and will grow to 2015
Although this is an honest performance that is significantly less than that Symbian has in the past underlying uphill battle that Nokia has to face.
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Garter is a bit more optimistic about Android.
According to the note, the 2011 market share of Android, 38.5%, will increase to 49.2% by 2012, and will face a reduction of at least 0.4% of 2015.Meanwhile, Windows 7 Phone in 2011 market share of 5.6 % will double next year and will maintain the increase by up to 19.5% by 2015
Where IDC expects its market share to grow to 45.4% in 2015, Gartner predicts 48.8%.
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It also Apple's IOS do a little better and RIM's BlackBerry do worse.
Mobile operating systems, growing also means a decrease for other operating systems
Gartner pegs IOS at 17.2% against IDC's 15.3%, and the BlackBerry of 11.1% compared to IDC, 13.7%.
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When I reported IDC's research (see Windows 7 Phone overtake the iPhone, says IDC), I noted one of the hidden assumptions: that Apple will introduce cheaper versions of the iPhone to compete with Android phones that already costs much less.
One of the biggest losers, according to Gartner, by 2015 Symbian
(Apple did bring out the cheap and crappy iPods, so I'm not betting against it.).
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This will continue to limit adoption in new regions.
The current share of Symbian, which is 19.2%, will be 0.1% by 2015
If they strike, the Gartner market share estimates to be good news for Microsoft, but may be less good for Nokia.
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Gartner estimates that Symbian will have a market share of 19.2% this year, and that Windows Mobile has a market share of 19.5% in 2015.
Apparently, Nokia will sell its Symbian OS in favour of Windows 7 Phone, so the numbers posted by the Garter is convincing
In my view, it is optimistic, given the strength of the Android juggernaut.
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Reports suggest that the first Nokia Phone with Windows 7 OS next year
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But other operating systems that can meet the significant reduction is Apple's IOS, with a decline of 2% until 2015, and Research in Motion, also down 2% after 4 years
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